I don't get the concept guys are supposed to be pissed or yelling or crying all week. It is a profession.
Show some fire meaning what?
That is assuming they aren't trying? Or they don't care?
They care in a much deeper level than us in one sense because it is their pay check. On the other hand they know the line between success of failure on a play for them at their position is very small. They know the whole picture of their individual success or failure in a game, not us.
To assume a guy cashes a couple of checks and goes on the "I don't give an F" cruise control vastly underestimated what most of them have to do to get there.