If the Rams make the playoffs, there will be a huge jump in popularity. The Rams are also a family friendly team, if that makes any sense, like the Dodgers are now. As for the Dodgers, not long ago (7 years+/-), they were in the toilet and it was downright dangerous to go to a game during the previous ownership due top lack of security.The previous owner ran the franchise into the ground and had no money for anything. I looked up and in 2011 attendance was around 2.9 million people at the games for the year and they finished 4th and 3rd for 2010 & 1011. Finishing in first place for the last 5 years, attendance jumped to over 3.7 million each year. What Magic Johnson and his ownership partners have done with the Dodgers has been amazing. Now, I truly believe the Rams can do the same thing, just win and the addition of the new stadium, they will become very popular. The Lakers, with 16 Championship Banners hanging from the rafters and something like 30 trips to the big dance, they will always be extremely popular, but I bet they don't win more than 33 games this year with such a young team.